{"id":1334,"date":"2018-06-22T17:50:23","date_gmt":"2018-06-22T22:50:23","guid":{"rendered":"https:\/\/miscelaneoscom.com\/conoce-mas\/?p=1334"},"modified":"2019-05-13T10:06:11","modified_gmt":"2019-05-13T15:06:11","slug":"video-marketing-facebook","status":"publish","type":"post","link":"https:\/\/miscelaneoscom.com\/conoce-mas\/video\/video-marketing-facebook\/","title":{"rendered":"Video Marketing en Facebook"},"content":{"rendered":"<p>[et_pb_section bb_built=\u00bb1&#8243; admin_label=\u00bbsection\u00bb transparent_background=\u00bboff\u00bb allow_player_pause=\u00bboff\u00bb inner_shadow=\u00bboff\u00bb parallax=\u00bboff\u00bb parallax_method=\u00bboff\u00bb padding_mobile=\u00bboff\u00bb make_fullwidth=\u00bboff\u00bb use_custom_width=\u00bboff\u00bb width_unit=\u00bbon\u00bb make_equal=\u00bboff\u00bb use_custom_gutter=\u00bboff\u00bb custom_padding_tablet=\u00bb50px|0|50px|0&#8243; custom_padding_last_edited=\u00bbon|desktop\u00bb prev_background_color=\u00bb#000000&#8243; next_background_color=\u00bb#000000&#8243;][et_pb_row][et_pb_column type=\u00bb4_4&#8243;][et_pb_text admin_label=\u00bbT\u00edtulo Texto\u00bb background_layout=\u00bblight\u00bb text_orientation=\u00bbcenter\u00bb use_border_color=\u00bboff\u00bb text_font=\u00bb|on|||\u00bb text_font_size=\u00bb20&#8243; _builder_version=\u00bb3.0.101&#8243;]<\/p>\n<div style=\"font-family: BebasNeue; font-size: 30px; color: #1f685c; text-align: center; line-height: 30px;\">Video Marketing en Facebook<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=\u00bb1_2&#8243;][et_pb_text background_layout=\u00bblight\u00bb text_orientation=\u00bbjustified\u00bb use_border_color=\u00bboff\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb background_size=\u00bbinitial\u00bb _builder_version=\u00bb3.0.101&#8243; text_font_size_last_edited=\u00bboff|phone\u00bb text_font_size=\u00bb17px\u00bb saved_tabs=\u00bball\u00bb]<\/p>\n<p>Los videos se han convertido en el contenido preferido por los usuarios en <strong><a href=\"https:\/\/miscelaneoscom.com\/conoce-mas\/marketing-digital\/convierte-tus-likes-ventas\/\">Facebook<\/a><\/strong>, por esta raz\u00f3n se han incorporado como una herramienta en tendencia del <strong><a href=\"https:\/\/miscelaneoscom.com\/conoce-mas\/marketing-digital\/obten-mas-clientes-con-marketing-digital\/\">marketing digital<\/a> <\/strong>y atraer clientes potenciales.<\/p>\n<p>El 55% de los compradores prefiere Facebook para conocer los productos de una empresa y se ha convertido en la segunda p\u00e1gina web m\u00e1s visitada en el mundo, por lo que subir un video en esta red social es la mejor opci\u00f3n para publicar contenido de valor, f\u00e1cil de consumir y as\u00ed aumentar tu engagement.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243;][et_pb_image src=\u00bbhttps:\/\/miscelaneoscom.com\/conoce-mas\/wp-content\/uploads\/2018\/06\/IMG-20180621-WA0004.jpg\u00bb show_in_lightbox=\u00bboff\u00bb url_new_window=\u00bboff\u00bb use_overlay=\u00bboff\u00bb align=\u00bbcenter\u00bb force_fullwidth=\u00bboff\u00bb always_center_on_mobile=\u00bbon\u00bb use_border_color=\u00bboff\u00bb _builder_version=\u00bb3.0.101&#8243; show_bottom_space=\u00bbon\u00bb \/][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=\u00bb4_4&#8243;][et_pb_text background_layout=\u00bblight\u00bb text_orientation=\u00bbjustified\u00bb use_border_color=\u00bboff\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb background_size=\u00bbinitial\u00bb _builder_version=\u00bb3.0.101&#8243; text_font_size_last_edited=\u00bboff|phone\u00bb text_font_size=\u00bb17px\u00bb saved_tabs=\u00bball\u00bb]<\/p>\n<p>Para maximizar el contenido de tus videos, debes contemplar:<br \/>\n\u2022 Contenido: Una estrategia exitosa de video marketing debe incluir contenido \u00fatil, emp\u00e1tico e incentive la interacci\u00f3n con tus consumidores.<br \/>\n\u2022 Duraci\u00f3n: Se recomienda un video no mayor a 30 segundos para garantizar su efectividad ya que el promedio de visualizaci\u00f3n es de 16.7 segundos.<br \/>\n\u2022 Dispositivos m\u00f3viles: En 2020, 3 mil millones de personas tendr\u00e1n acceso a dispositivos m\u00f3viles por lo que se debe reproducir en cualquier plataforma.<br \/>\n\u2022 Creatividad: Seg\u00fan los objetivos de cada video, se debe determinar cu\u00e1l es la mejor manera de mostrar el contenido y mantener la atenci\u00f3n de tus consumidores.<\/p>\n<p>Si quieres incorporar <strong><a href=\"https:\/\/miscelaneoscom.com\/conoce-mas\/video\/por-que-tu-empresa-necesita-un-video-animado\/\">videos<\/a> <\/strong>en tu estrategia de contenido, en <strong>Miscel\u00e1neos Comunicaci\u00f3n<\/strong> podemos realizar la producci\u00f3n de los materiales audiovisuales que publicar\u00e1s en las <strong><a href=\"https:\/\/miscelaneoscom.com\/conoce-mas\/marketing-digital\/por_que_tu_marca_debe_estar_en_redes_sociales\/\">redes sociales<\/a> <\/strong>de tu empresa.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section bb_built=\u00bb1&#8243; admin_label=\u00bbsection\u00bb transparent_background=\u00bboff\u00bb allow_player_pause=\u00bboff\u00bb inner_shadow=\u00bboff\u00bb parallax=\u00bboff\u00bb parallax_method=\u00bboff\u00bb padding_mobile=\u00bboff\u00bb make_fullwidth=\u00bboff\u00bb use_custom_width=\u00bboff\u00bb width_unit=\u00bbon\u00bb make_equal=\u00bboff\u00bb use_custom_gutter=\u00bboff\u00bb custom_padding_tablet=\u00bb50px|0|50px|0&#8243; custom_padding_last_edited=\u00bbon|desktop\u00bb prev_background_color=\u00bb#000000&#8243; next_background_color=\u00bb#000000&#8243;][et_pb_row][et_pb_column type=\u00bb4_4&#8243;][et_pb_text admin_label=\u00bbT\u00edtulo Texto\u00bb background_layout=\u00bblight\u00bb text_orientation=\u00bbcenter\u00bb use_border_color=\u00bboff\u00bb text_font=\u00bb|on|||\u00bb text_font_size=\u00bb20&#8243; _builder_version=\u00bb3.0.101&#8243;] Video Marketing en Facebook [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=\u00bb1_2&#8243;][et_pb_text background_layout=\u00bblight\u00bb text_orientation=\u00bbjustified\u00bb use_border_color=\u00bboff\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb background_size=\u00bbinitial\u00bb _builder_version=\u00bb3.0.101&#8243; text_font_size_last_edited=\u00bboff|phone\u00bb text_font_size=\u00bb17px\u00bb saved_tabs=\u00bball\u00bb] Los videos se han convertido en el contenido preferido por los usuarios [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1336,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[24],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.5.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Video Marketing en Facebook | Miscel&aacute;neos Comunicaci&oacute;n<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/miscelaneoscom.com\/conoce-mas\/video\/video-marketing-facebook\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video Marketing en Facebook | Miscel&aacute;neos Comunicaci&oacute;n\" \/>\n<meta property=\"og:description\" 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